Two weeks into an ambitious 4-month nationwide activation, KCB Bank Uganda’s Kyaddala ne KCB, Season 2 campaign is building unmistakable momentum, with its savings-and-financial-inclusion caravan already crisscrossing Eastern and Northern Uganda before turning toward the West and, ultimately, the streets of Greater Kampala.
Running from 1 st July to 31 st October 2026, the initiative shifts the conversation from simply holding money to active financial inclusion and consistent saving, which are within reach of every Ugandan, whether they are a market vendor in Kiseka, a boda rider in Kansanga, or a smallholder trader in Arua.
At its core, the campaign breathes life into KCB Bank Uganda’s brand promise: “Rather than expecting everyday Ugandans to walk into formal branches, KCB Bank Uganda’s teams are setting up interactive, community-based sessions right where people live and work. Market vendors, boda riders, and neighborhood shopkeepers gather for practical financial literacy guidance, hands-on digital support, and on-the-spot account setup.
Kyaddala ne KCB Season 2 ensures every Ugandan has an account that actually serves them.
Whether it’s a young person opening their first account, a parent protecting their child’s future,or a customer reactivating a dormant account, this campaign is about putting practical financial tools directly in people’s hands.
The initiative delivers tangible benefits tailored to the real-life needs of different community members. Students and young entrepreneurs opening a KCB Bolt Account receive a full waiver on maintenance fees throughout the campaign period, removing a common financial barrier for first-time account holders. Parents opening a Cub Account for their children secure built-in life insurance coverage at no extra cost, turning routine saving into long-term family security.
Existing customers with inactive or dormant accounts are given a clear, rewarding path to bring them back to life. By reactivating their account and transacting, they gain access to free transactions alongside medical insurance coverage. Furthermore, new-to-bank customers transacting for the first time via the KCB Mobi App or by dialing *244# enter weekly draws to receive free airtime and data bundles, making digital banking rewarding from day one.
Speaking on the philosophy behind the initiative, KCB Bank Uganda’s Head of Marketing and Communications, Noela Byuma, framed the campaign as part of a broader cultural shift the bank is working to embed.
“Kyaddala ne KCB is about delivering the practical value of true financial inclusion and literacy directly to where Ugandans live and work. By equipping communities with real financial tools, hands-on digital support, and rewarding everyday banking with benefits like fee waivers, insurance coverage, free airtime, and data, we are transforming saving into a rewarding lifestyle,”Byuma said
The energy behind this year’s campaign is rooted in the success of its predecessor. The inaugural “Kyaddala ne KCB" campaign ran for four months, from 4 th July to late November 2025, and set a high bar for what a sustained, nationwide savings drive could achieve,”
KCB Bank Uganda is a commercial bank licensed by the Bank of Uganda, the central bank and national banking regulator. The Bank operates a growing network of 16 branches, 21 ATMs, 568 Agents and 736 Merchant outlets across the country, providing innovative financial solutions to individuals, businesses and institutions. Its mission is “To drive efficiency whilst growing market share to be the preferred financial solutions provider in Africa with global reach.”
